' GET BACK TO LIVING '
LIFE IS FULL OF MOMENTS WITH TWISTS, TURNS, CHURNS, AND BURNS. ALKA-SELTZER IS THE SIMPLE SOLUTION TO GETTING THROUGH THE DISCOMFORTING ONES SO YOU CAN GET BACK TO LIVING FOR THE GOOD ONES.​​​​​​​
​​​​​​​ART DIRECTION: ELISA GOMEZ and COPYWRITER: GAVIN BAILEY  [AMAZING HUMAN, GO CHECK OUT HIS WORK]
Alka-seltzer will place hopscotch Sidewalk decals in popular areas to encourage people to get back to living and have some fun!

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